of manufacturing marketers are the sole marketer or on a team of 2-3
average sales cycle for industrial equipment and manufacturing services
stakeholders typically involved in manufacturing purchase decisions
You're marketing products that take months or years to sell, to buyers who trust engineering specs over marketing copy, at a company where leadership still asks "what does marketing actually do?" Generic B2B advice doesn't work here. You need peers who've figured out how to generate leads for CNC machines, build brand awareness for industrial components, and prove ROI when deals take 18 months to close.
Connect with other manufacturing marketers who understand what it's like to be the only marketer—or one of very few—in the building.
Learn how peers nurture prospects through 12-24 month buying cycles without losing momentum or management confidence.
Share tactics for connecting with engineers, procurement teams, and plant managers who don't respond to typical B2B marketing.
Get help bridging the gap between complex products and compelling messaging that resonates with your audience.
Build attribution models and reporting frameworks that demonstrate ROI to leadership skeptical of marketing's impact.
Maximize your trade show investment with insights from peers who've cracked the code on industrial event marketing.
Share your industry vertical, company size, and the marketing challenges keeping you up at night.
We connect you with 5-7 manufacturing marketers who understand your world.
Join monthly video calls and async discussions with peers who finally get it.
Connect with in-house marketers and marketing leaders, not agencies or vendors.
From precision machining to industrial automation to building materials—find your niche.
Small groups mean you actually get to know your peers and build lasting relationships.
Monthly calls plus async support—get help when you need it, not just once a month.